YUZU CAFE

Yuzu Cafe is a vibrant coffee and eatery concept designed for a young, urban audience seeking fresh food and quality coffee.

Inspired by the Japanese citrus fruit yuzu, the brand identity reflects brightness, freshness, and energy. A bold yuzu-yellow palette paired with deep coffee tones creates a striking contrast that echoes the balance between citrus freshness and rich coffee.

The café offers a range of casual dining options—from coffee and drinks to bread, ramen, donburi, and snacks—captured in the concept “From Brew to Bowl.”

The visual system features oversized typography, bright color blocking, and simple food illustrations, creating a bold, modern identity that feels fresh, zesty, and alive.


Brand Identity
Art Direction
Illustraion
PREVIOUS                         NEXT